Hot on the heels of the Halo Infinite x Monster energy drink collab comes a new partnership as part of Cyberpunk 2077’s marketing. CD Projekt RED has teamed up with the energy drink mogul to promote their upcoming RPG with a Samurai-themed beverage.
The studio took to Twitter with a cleverly marketed ad showing of an exclusive energy drink available only in the US being used to celebrate the upcoming launch. Samurai Cola is on the way in 27 days where players can nab codes and redeem them for some sweet rewards.
Target acquired. Transformation complete. Samurai Cola has arrived* – https://t.co/21OKRQbH6g
*Available in US only. #cyberpunk2077 #rockstarenergy pic.twitter.com/J2O9YepGaS
— Rockstar Energy Drink (@rockstarenergy) September 2, 2020
So what sort of prizes to players have to look forward to? Rockstar lovers can unlock digital comics, Xbox gift cards, daily prizes including brand-new headsets, and even a brand-new custom car! The car hasn’t been fully revealed yet, but you can see the gist of what’s to come with the 2077 Rockstar landing page right here.
Related: Latest Cyberpunk 2077 Trailer Shows Off Ray Tracing Beauty
Given how absolutely massive Cyberpunk 2077 will be with its completely interactive environment, a little caffeine could definitely be needed. Scoop up some covfefe or go the college route with Rockstar energy; either way, you’re in for a good time.
- New Cyberpunk 2077 Trailer Shows Off Explosive Prologue, The Badlands, and More
- Cyberpunk 2077 Gets the Comic Book Treatment With ‘Trauma Team’
- This Cyberpunk 2077 Fan Film Is Giving Us Chills
Though it’s been a long time coming with a few delays, the new release date for Cyberpunk 2077 is November 19th. You can learn more about the journey thus far with our game hub here, as well as on Twitter @PrimaGames for more Cyberpunk 2077 goodness and gaming news.
